FACULTY OF FINE ARTS AND DESIGN
Department of Textile and Fashion Design
GEEC 201 | Course Introduction and Application Information
| Course Name |
Introduction to Business
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
GEEC 201
|
Fall/Spring
|
3
|
0
|
3
|
4
|
| Prerequisites |
None
|
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| Course Language |
English
|
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| Course Type |
Service Course
|
|||||
| Course Level |
First Cycle
|
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| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | DiscussionGroup WorkLecture / Presentation | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | The course examines the roles businesses play in the community, and their aims by focusing on the free market system and competition. It provides knowledge about what should a company do to provide its services or manufacture its products for the customers. The course aims to inform the students about fundamental issues of business like, managerial functions, marketing, finance, accounting and international business. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | This course has been designed to teach the students the types of business, basic functions of business and all the issues related to running a business. |
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Welcome session Classroom rules Lecturer’s expectations Students’ expectations The Importance of businesses | Readings provided by the instructor |
| 2 | Introduction to business What is business? Fundamental concepts and ideas The history of making business and trade. *1 st , 2 nd , 3 rd , and the 4 th Industrial Revolutions and Industry 4.0 | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 1 |
| 3 | Business ethics and social responsibility Introduction to ethics Ethics at the workplace Social responsibility *Ethics in the era of digitalization | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 4 |
| 4 | Understanding Economics What is economics? Economic systems Wealth and prosperity of nations *Economics and citizenship | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 2 |
| 5 | Entrepreneurship, Starting a Small Business International Business and Trade Who is an entrepreneur? Why do we need entrepreneurs? Starting a business in Turkey: procedures How to find funds for your business? International Business and Trade *Entrepreneurship in Industry 4.0 era International Business | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapters 5, 6 |
| 6 | Management and Leadership Defining management Historical evolution of management thought Why do our society need managers? Leadership Leadership Theory *Future’s Business Leaders | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 7 |
| 7 | Structuring Organizations Organizational Structure Environment and Structure | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 8 |
| 8 | Midterm | |
| 9 | Production and Operations Management Producing products Providing services Supply chain and logistics *Production in Industry 4.0 era | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 9 |
| 10 | Marketing Fundamentals of marketing Historical evolution of the understanding of marketing | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 13 |
| 11 | Four P’s of marketing: Product Price Place Promotion *Marketing in Industry 4.0 era | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapters 14, 15, 16 |
| 12 | Human resources management History of HRM Functions of HRM Importance of HRM *HRM in Industry 4.0 era | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 11 |
| 13 | Motivating Employees Theories of motivation Employee motivation and organizational outcomes *How are you motivated? | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapter 10 |
| 14 | Understanding Accounting and Finance Fundamentals of accounting Fundamentals of finance The uses of accounting and finance *Financial literacy | Readings provided by the instructor Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding Business. Chapters 17, 18 |
| 15 | Review of Semester | |
| 16 | Final |
| Course Notes/Textbooks | Related chapters from Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2019). Understanding |
| Suggested Readings/Materials | https://www.nytimes.com/section/business , https://www.ft.com/, https://www.bloomberg.com/businessweek, The documentary “Dirty Money” |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments |
1
|
20
|
| Presentation / Jury | ||
| Project |
1
|
20
|
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
1
|
20
|
| Final Exam |
1
|
40
|
| Total |
| Weighting of Semester Activities on the Final Grade | 3 |
60 |
| Weighting of End-of-Semester Activities on the Final Grade | 1 |
40 |
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
14
|
2
|
28
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
1
|
6
|
6
|
| Presentation / Jury |
0
|
||
| Project |
1
|
7
|
7
|
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
1
|
10
|
10
|
| Final Exam |
1
|
15
|
15
|
| Total |
114
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
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1 |
2 |
3 |
4 |
5 |
||
| 1 | To be able to develop and design a collection independently. |
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| 2 | To be able to do maintain a design research individually or as a team. |
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| 3 | To be able to develop entrepreneurship- and managerial skills for a future professional practice. |
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| 4 | To be able to understand, interpret and apply theoretical knowledge in fashion and textile design. |
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| 5 | To be able to analyze and integrate the particular local and regional needs and of their profession. |
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| 6 | To be able to obtain a multidisciplinary point of view, follow and analyze the new issues, changes and trends in contemporary design and art in such a way that they can be integrated into design practice. |
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| 7 | To be able to apply industrial requirements, knowledge of material & usage and know-how knowledge in the creation of high quality fashion products. |
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| 8 | To be able to use digital information and communication technologies at a level that is adequate to the discipline of fashion and textile design. |
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| 9 | To be able to develop an ongoing analytical and professional approach to academic and design research. |
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| 10 | To be able to recognize the need and importance of a personal lifelong learning attitude towards their chosen area of interest. |
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| 11 | To be able to collect data in the areas of fashion and textile design and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1). |
|||||
| 12 | To be able to speak a second foreign at a medium level of fluency efficiently. |
|||||
| 13 | To be able to relate the knowledge accumulated throughout the human history to their field of expertise. |
|||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
NEWS |ALL NEWS
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