FFD 305 | Ders Tanıtım Bilgileri

• Prof. Dr. ARZU VURUŞKAN GÜNDOĞAN

• Öğr.Gör. EZGİ EZDAR ONUR

Bu dersi başarıyla tamamlayabilen öğrenciler;

• Kültürel ve Yaratıcı Endüstriler (KYE) bünyesinde gelişmiş tasarım konseptleri geliştirmek için dijital tasarım, sanal numuneleme ve prototipleme araçlarını uygulayabilir.
• Yaratıcı karar verme süreçlerini desteklemek için yapay zeka odaklı tasarım yaklaşımlarından yararlanabilir.
• Sürdürülebilirlik ve döngüsel ekonomi prensiplerini dijital odaklı tasarım ve üretim süreçlerine entegre edebilir.
• Tasarım odaklı inovasyonla ilgili kullanıcı ihtiyaçlarını ve pazar fırsatlarını tanımlayabilir.
• Tasarım odaklı bir girişimcilik fikri için temel bir iş modeli ve değer önerisi oluşturabilir.
• Fizibilite, etki ve ölçeklenebilirliği değerlendirebilir.

Osterwalder, A., & Pigneur, Y. (2010). Business model generation: a handbook for visionaries, game changers, and challengers. John Wiley & Sons. ISBN: 978-0470876411.

Boradkar, P. (2010). Designing things. A Critical Introduction ot the Culture of Objects. Bloomsbury. Berg Publishers. ISBN: 978-1845204273.

Design Forum Finland & Ville Tikka (2024). Circular Design Guidebook. Design Forum Finland. - ISBN: 978-952-5627-21-3

McDonough, W., & Braungart, M. (2009). Cradle to cradle: Remaking the way we make things. ISBN: 978-0865475878.

Van Der Pijl, P., Lokitz, J., & Solomon, L. K. (2016). Design a better business: New tools, skills, and mindset for strategy and innovation. John Wiley & Sons. ISBN: 978-1119272113.

Guide to Human-Centred Design for Social Innovation by Aga Khan Foundation: https://akflearninghub.org/initiative/human-centred-design/

A. Digital Design, Virtual Prototyping & Digital Twins

. Browzwear. Introduction to 3D Virtual Sampling and Digital Prototyping in Fashion Design (industry white papers & tutorials).

. CLO Virtual Fashion. 3D Garment Simulation and Digital Twin Workflows (technical documentation & case studies).

B. AI-Driven Design & Predictive Innovation

. Ellen MacArthur Foundation (2020). Artificial Intelligence and the Circular Economy. - https://ellenmacarthurfoundation.org/artificial-intelligence-and-the-circular-economy

. Davenport, T. H., & Ronanki, R. (2018). Artificial Intelligence for the Real World. Harvard Business Review.

C. Immersive Media, AR & Digital Storytelling

. Milgram, P., & Kishino, F. (1994). A Taxonomy of Mixed Reality Visual Displays. IEICE Transactions on Information and Systems.

Rauschnabel, P. A., Babin, B. J., tom Dieck, M. C., Krey, N., & Jung, T. (2022). What is augmented reality marketing? Its definition, complexity, and future. Journal of business research, 142, 1140-1150. https://doi.org/10.1016/j.jbusres.2021.12.084

. Google Arts & Culture - https://artsandculture.google.com/

D. Design Thinking & Entrepreneurial Practice

. https://en.dt-toolbook.com/tools

. Stanford d.school – Design Thinking Bootleg - https://dschool.stanford.edu/tools/design-thinking-bootleg

. EFMD (2017). The Entrepreneur’s Guide to Building a Successful Business. - https://www.efmdglobal.org/wp-content/uploads/The-Entrepreneurs-Guide-to-Building-a-Successful-Business-2017.pdf

. Norman, D. A. (2024). Design for a better world: Meaningful, sustainable, humanity centered. MIT Press.

. Ellen MacArthur Foundation (2020). The Circular Design Guide. - https://www.circulardesignguide.com

. Frank, A.G., Batista, L., Chaudhuri, A., Subramaniam, N., Subramanian, A.M., Dora, M. and Ritala, P. (2025), Circular Economy and Digital Technology-Enabled Innovation: Advances, Applications and Prospects. R&D Management. https://doi.org/10.1111/radm.70003